You’re officially ready to begin the hunt for the perfect wedding dress! So the question is, where do you start? Well, if you crave the in-person experience, special incentives, and maybe even a meet and greet with a designer, then all signs are pointing to a trunk show! With just a little research and a short drive to your local bridal salon, get ready to find that gorgeous gown you’ve been waiting for!

The Lowdown

Straight from the runway, most trunk shows feature a designer’s or brand’s newest collection; sometimes before it even hits the stores! That gives you the unique chance to glimpse and try on the latest and greatest gowns you’ve been eyeing! Trunk shows also are a way to view a larger selection of dresses from that collection. That way, you can try on and experience a gown that the store normally wouldn’t carry!

Where and When Do I Go?

From small boutiques to larger retail stores, trunk shows try to hit plenty of places around the country. You can usually rely on a company’s social media to stay up-to-date on where they’re heading next! Make sure you’ve got your dates straight because these exclusive events don’t last long. Usually, you’ll have a chance to shop over one or two weekends, but be sure to check whether you need to snag an appointment before you show up.  

Ready, Set, Buy!

Once a trunk show is packed up and shipped out to the next stop, it may be trickier to get your hands on that incredible gown you fell in love with. So come prepared to say yes to the dress! That might mean bringing your mom or your bestie or having shopped around a bit beforehand to know you’re ready to commit.

Fun Extras!

A special event calls for special perks! Along with scooping up your dream dress, there can sometimes be a discount or deal that will apply. There’s also a chance that fees for altering a train, adding buttons, or other small details will be discounted too. And what could be more exciting than finding a dress you love all while meeting the designer or a part of the team while you’re at it! It’s the perfect time to get some special insight into styling your beautiful bridal look for the big day!